About Us
At 4tfi, we prioritise exceptional support and service. We are a small business dedicated to creating lasting relationships, and we understand the importance of personalised attention and reliable assistance.
Our team consists of experienced installers and technicians, so we understand the challenges faced by installers on site. We are committed to using that experience to deliver top-notch service, ensuring that every interaction is characterised by professionalism, efficiency, and a genuine desire to help you succeed.
At 4tfi, we don’t just provide support—we partner with you to help you achieve your goals, fostering a collaborative environment where your satisfaction is our ultimate measure of success. Experience the difference that dedicated service and unwavering support can make. Welcome to a better way of doing business.
Our 4 Pillars
Our name, 4tfi (pronounced “fortify”), encapsulates our mission to strengthen, protect, secure, and defend, and these words aptly describe the benefits our products provide. However, there’s another significant element to our name: the number 4. At the core of our business lies the concept of the “4 pillars,” representing four key objectives that we consistently prioritise and pursue.
Pillar 1 – Customer Focus
Our customers are at the centre of all decisions and operations. We actively listen to customer needs, provide excellent service, and deliver value through our products and services. We recognise that the success of our business hinges on the satisfaction of our customers and the success of our business partners. Our partner program ensures that we have a national support network to serve our customers and the tailored program ensures that our partners achieve success in their own businesses.
Pillar 2 – Exceptional Service Standards
We are committed to providing exceptional customer service. Our goal is to exceed customer expectations by listening actively, responding promptly, and resolving issues effectively. We strive to build strong relationships with our customers based on trust, integrity, and professionalism. Your satisfaction is our benchmark, and we are dedicated to delivering a positive experience every time you interact with us.
Pillar 3 – Integrity
Integrity is at the core of everything we do. We believe in conducting our business with honesty, transparency, and ethical behaviour. We hold ourselves accountable for upholding the highest standards of integrity in all our interactions, whether with customers, employees, partners, or the community. We take ownership of our actions and decisions and take responsibility for the outcomes. Our commitment to integrity means we always strive to do the right thing, even when it’s difficult, and we maintain consistency between our words and actions.
Pillar 4 – Respect
We show respect and appreciation for employees, customers, partners, and the community. We respect diversity, promote equal opportunities, and treat others with fairness, kindness and empathy.
